BtoBet Acquired by Aspire Global

Aspire Global shocked the sportsbetting industry when announcing their acquisition of BtoBet on October 10th. This follows after prolonged discussions that began on September 17th of this year. Finalization was prompted after guarantees from Betfair was made to purchase the BtoBet Neuron3 Platform. This acquisition enabled Aspire Global to maintain full control over the iGaming services & global commercial products from BtoBet. It’s also allowing for Aspire Global to increase its footprint throughout markets like Colombia or Ecuador.

Aspire Global paid a substantial cost to acquire BtoBet. The total cost was €20 Million, with an initial €15 Million awarded over during the contract signing. €5 Million is then being paid throughout 12 months. That timeframe of payment was selected to account for delays, which are possible during the COVID-19 pandemic.

Representatives with Aspire Global emphasis that financial impacts on this acquisition have been minimal, and that their profits during 2020 have proven favourable. BtoBet maintaining corporate guidance & funds for their future growth could enable more effective sportsbetting services. Governance over Aspire Global is a reality, with the European Security & Market Authority ensuring that growth initiatives are accomplished legally.

Aspire Global guarantees that with the acquisition of BtoBet, their corporate objective to maintain all variations of sportsbetting have been accomplishments. Throughout the last two years, Aspire Global has acquired multiple developers to increase their portfolio & betting opportunities. This included the purchase of Pariplay in 2019 for €13 Million. It should be mentioned that the Aspire Goal obtained 33 sportsbook betting platforms for the African & South African markets through this acquisition.

Flutter Entertainment & Aspire Global Put Faith into BtoBet

BtoBet becoming acquired by Aspire Global isn’t the first notable venture of their 2020 fiscal year. The Neuron3 platform was purchased by Flutter Entertainment weeks ago. However, failure to launch these services have occurred as regulatory approval is still in-processing for Flutter Entertainment. Once consent is given, services for BtoBet’s Neuron3 will go online.

Aspire Global made an official statement regarding the acquisition. They retorted that acquiring IPs with consistency creates a roadmap under corporates strategy. Selecting a brand similar to BtoBet in its range was desired by Aspire Global for prolonged periods. However, discussion