PalaceBet Sportsbook Announced by DraftKings

The online betting market in South Africa has grown exponentially since 2019, with an active push for innovation from government officials. It’s seen multiple high-ranking operators from the European Union & the United States enter South Africa’s betting market, hoping to garner a notable amount of market percentage.

One of Europe & America’s most prominent operators confirmed their extension into South Africa under a new brand. DraftKings announced that they’ve partnered with Peermont Resort to create the PalaceBet Sportsbook. It’s availability to South African bettors began on October 25th, with DraftKings expecting upwards of five thousand registrations on day one.

Peermont Hotels & Resorts will work alongside DraftKings by utilizing their B2B Sportsbook Platform. This software will sustain the PalaceBet Sportsbook, with DraftKings governing over Peermont. That’s because Peermont hasn’t engaged with the online betting industry previously & could damage the reputation of DraftKings by making critical mistakes.

Betting Product Availability for South Africa

DraftKings launching PalaceBet Sportsbook with Peermont will enable bettors across South Africa to obtain a variety of gambling products. This includes “Your Bet” and “Pulse Betting”, two iconic features being ported by DraftKings. Data integration is also being supported through the BetGenius software; another subsidiary managed by DraftKings. This will permit South Africans to wager on local & international sports like Cricket or Ruby.

The Chief International Officer of DraftKings spoke on the partnership agreement, with Shay Berka clarifying that their collaboration with Peermont will enable exceptional cooperation. CIO Shay Berka noted that both their organizations are committed to providing South African bettors with an innovative & dynamic experience that outweighs against other sportsbooks.

Peermont’s Chief Executive Officer publicly discussed the partnership, with Nigel Atherton mentioning that their organization has regularly moved forward with the latest trends in technology. Strategically speaking, CEO Atherton knows that partnering with DraftKings will create innovative trends in gambling. Through this method, Peermont won’t follow trends but will make them. It should be clarified that Peermont’s CEO has promised to create betting options for consumers affected by the COVID-19 pandemic. This likely means wagering limits will be low, enabling bettors to wager $0.01 at the minimum. It’s a welcomed decision during the Covid era.